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    電子商務Essay格式范文模板:Alibaba’s Space in E-Commerce

    論文價格: 免費 時間:2022-08-30 09:54:52 來源:www.mobile1apps.com 作者:留學作業網

    本文是電子商務專業的留學生Essay范例,題目是“Alibaba’s Space in E-Commerce(阿里巴巴的電商空間)”,在當今世界,互聯網已成為從網上購物到網上銀行等一切的來源。 與 1990 年代中期技術開始發展之前相比,實體市場變得不那么活躍。 盡管有些人可能會積極地將互聯網視為收入來源,但不知道使用互聯網時所承擔的風險。

    Jack Ma founded Alibaba, and the platform developed to becoming a giant in e-commerce. Alibaba is a grand site for B2B operations. It gives exporters a chance to post their products for buyers to browse through and make orders. The site has grown to become the most significant in China, and it is set to expand its operations in the global business arena. The impact of the company ensures the integration of online and offline shopping, implementation of suitable logistics, and application viable data transmission approaches to achieve its goals.

    電子商務Essay格式

    Further, Alibaba focuses on transforming the world through technology. It offers services to various societies and groups that need it, especially the marginalized communities. Markedly, Alibaba focuses on extensive market penetration, domestic and global expansion, online retail innovation, and concentric diversion in a broader landscape.

    Introduction引言

    Alibaba is the leading e-commerce company in the world. The firm foresees the online and mobile marketplaces in both retail and wholesale trade (Jia & Kenney, 2016). Its corporate culture and vision are promoting sustainable development of society. Alibaba has opened up several e-business platforms for various operations by providing different innovative technologies enabling it to compete domestically and globally. The success of the company has been attributed to its founder and leader, Jack Ma, who is currently the richest man in China with a net worth of $25billion (Tan et al., 2009). The company’s operational strategies have enabled it to thrive on a global scale through B2B platforms.

    阿里巴巴是全球領先的電子商務公司。該公司預測零售和批發貿易中的在線和移動市場(Jia & Kenney,2016 年)。其企業文化和愿景正在推動社會的可持續發展。阿里巴巴通過提供不同的創新技術,為各種業務開辟了多個電子商務平臺,使其能夠在國內和全球競爭。公司的成功歸功于其創始人兼領導人馬云,他目前是中國首富,擁有 250 億美元的凈資產(Tan et al., 2009)。該公司的運營戰略使其能夠通過 B2B 平臺在全球范圍內蓬勃發展。

    It has been part of the success story of various Chinese factories, suppliers, and buyers. Its operations have been enhanced by its business group that involves seven subsections; Alibaba Small Business Operations, Taobao, Tmall, Alibaba International Business Operations, Juhuasuan, eTao, and Alibaba Cloud Computing. This article reviews the various factors critical in the enhancement of the operations of the company in the world’s complex online trading.

    電子商務Essay要求

    The Scope of Alibaba’s Operations阿里巴巴的經營范圍

    Alibaba provides a platform for various online business activities. The company, through alibaba.com, allows Chinese suppliers to connect with their clients. The platform is a mediator between buyers, sellers, and suppliers of various commodities. Alibaba’s influence is far-reaching, considering it offers services in multiple nations, including the US, India, Pakistani, and Thailand (Huang et al., 2009). It is critical to note that most of the suppliers on the Alibaba platform are from China. However, there is an opportunity for different sellers to transact their business on the site despite their different nationalities.

    阿里巴巴為各種在線商業活動提供平臺。 該公司通過 alibaba.com 允許中國供應商與他們的客戶建立聯系。 該平臺是各種商品的買家、賣家和供應商之間的中介。 阿里巴巴的影響力是深遠的,因為它在多個國家提供服務,包括美國、印度、巴基斯坦和泰國(Huang et al., 2009)。 值得注意的是,阿里巴巴平臺上的大多數供應商都來自中國。 但是,盡管國籍不同,不同的賣家都有機會在網站上進行業務交易。

    Either way, the firm earns from the margins of the transactions on the site. There are also membership premiums that enable it to charge its members, thus enhancing its earnings. The company offers low membership prices plus discounts and bonuses for its buyers; therefore, its burgeoning client base is inevitable. Qing et al. (2009) note that in three years, the membership of US buyers has risen from 2-7 million. With the rise in membership, the cross-border buyers make more than 10,000 orders daily (Qing et al., 2009). Therefore, the platform serves a significant number of clients on a rather large marketplace.

    Alibaba as a B2B Platform阿里巴巴作為B2B平臺

    Alibaba offers the best B2B services that are evident in the various services that it delivers. It connects businesses considering the link between buyers and sellers of products and services. The company was the first to implement such a mode of business operation in China; thus, it gained significant influence in the area before any other company (Wu et al., 2010). Alibaba, on its B2B activities, gives a chance to the international buyers and domestic buyers to coordinate with the local suppliers forming a two-sided network. It is vital to note that Alibaba expands its activities by first focusing on one side of the business operation.

    阿里巴巴提供最好的 B2B 服務,這在其提供的各種服務中顯而易見。 考慮到產品和服務的買賣雙方之間的聯系,它將企業聯系起來。 公司在國內率先實施這種經營模式; 因此,它比任何其他公司在該領域獲得了重大影響(Wu et al., 2010)。 阿里巴巴在其B2B活動中,為國際買家和國內買家提供了與當地供應商協調的機會,形成了一個雙邊網絡。 值得注意的是,阿里巴巴通過首先關注業務運營的一方面來擴展其活動。

    For instance, the company has often focused on the buyers’ team to ensure it captures the attention of both sides of the platform. In this case, the company offers low prices in the form of a subscription fee for the buyers. This attracts the buyers and exposes them to more suppliers that are reliable, and this promotes the customer base. Hence, there is an increase in suppliers who take care of client needs. This supports an overall network of operations. This approach has been useful for the company since it now has a global impact.

    The Competition in E-Commerce電子商務的競爭

    The online space is open to various developers that need to implement their operations to enhance online trading. Alibaba has a fair share of competitors that also aim at promoting economic globalization. The development of internet technology and networking allows various companies with often one target market to compete for opportunities to survive. In China, Made-In-China.com and GlobalSources.com also channel B2B operations (Wu et al., 2010). However, Alibaba has the edge over the companies considering the strategies that it has put in place to achieve the largest market share.

    在線空間向需要實施其操作以增強在線交易的各種開發人員開放。 阿里巴巴有相當多的競爭對手也旨在促進經濟全球化。 互聯網技術和網絡的發展使得往往只有一個目標市場的各種公司可以競爭生存的機會。 在中國,Made-In-China.com 和 GlobalSources.com 也為 B2B 運營提供渠道(Wu et al., 2010)。 然而,考慮到它為實現最大市場份額而制定的戰略,阿里巴巴比其他公司更具優勢。

    Factors Enhancing Alibaba’s Operation增強阿里巴巴運營的因素

    Economic and network globalization allows an increase in business competition because the world is highly dynamic, and there are changing customer needs. In this case, Alibaba has managed to maintain its position in the business world. It has been able to operate under the tech pressure, thus maximizing its sales and profitability. One of the strategies that Alibaba has implemented is the delivery of its service to its clients at a fair price (Huang et al., 2009). The company can achieve the delivery of quality services at lower costs because of the type of technology it engages in its operation. This directly relates to the platform’s type of payment platform, Alipay.

    The online payment platform for Alibaba safeguards all online transactions and monitors all activities ensuring that there are minimal cases of fraud. This payment platform offered by Alibaba is ideal since it allows the tracking of goods and services as a third party holds the payment money. Therefore, the least risk and trading costs are promoting the activities on Alibaba.com.

    阿里巴巴的在線支付平臺保護所有在線交易并監控所有活動,確保將欺詐事件降至最低。 阿里巴巴提供的這種支付平臺非常理想,因為它允許在第三方持有支付款項時跟蹤商品和服務。 因此,以最小的風險和交易成本推動阿里巴巴的活動。

    留學生Essay相關專業范文素材資料,盡在本網,可以隨時查閱參考。本站也提供多國留學生課程作業寫作指導服務,如有需要可咨詢本平臺。


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